Taguchi offers standard tracking code for websites and mobile apps.
Website tracking
Taguchi provides insight into a wide range of web page behavioral tracking for both known (e.g. at subscriber level) and anonymous visits including cart abandon and conversion data. Clients can use these web interactions to inform a higher level of personalisation and automation of communication.
Mobile apps
With Taguchi, you are able to capture mobile behaviour in your application, including transaction data and device reporting.