Easy To Use

Whether large or small, simple or complex, managing marketing campaigns just got a whole lot easier with Taguchi.

Marketing automation is an extremely sophisticated and complex process. As such, usability is critically important because the easier the platform is to use, the more likely you and your team are to use it, ensuring you deliver results for your business and a solid return on investment.

Marketing automation software helps marketers implement and manage multiple aspects of a marketing strategy with speed and efficiency by letting the software do most of the work.

Whether large or small, simple or complex, managing marketing campaigns just got a whole lot easier with Taguchi. The platform delivers simply powerful marketing automation via a clean and easy to read interface.

Our team of experts designed and constantly refine the Taguchi platform based on customer feedback, software evolution and the ever-evolving capability of mobile technology to make the highly sophisticated feel simple.

Taguchi makes it easy to
  • Create comprehensive multi-channel marketing campaigns that seamlessly combine email, mobile and web using the Taguchi Smart Template
  • Access everything related to your campaigns regardless of the device you are using
  • Quickly view an extensive range of actionable metrics from one central location
  • Maximize your return from data-driven campaign activity

This is effortless, intelligent integrated campaign management.

86% of marketers consider ‘ease of use’ as the most important criteria when evaluating automation tools

1 State of Marketing Automation 2014, Regalix

Taguchi features simply powerful

Real time reporting

With Taguchi, you can move beyond basic engagement statistics and look at subscriber behaviour right through to conversions.

Dynamic multivariate and A/B testing

Taguchi’s patented algorithm monitors the engagement and conversion of your subscribers in real time, and creates the most effective combination of content to ensure you get the best results from the campaign.

Sophisticated customer value modelling

Based on our sophisticated predictive modelling algorithm, Taguchi automatically analyses your database and can accurately predict how effective your contact strategy will be over your subscribers’ lifetime.

Best in class targeting and personalisation capability

Taguchi removes the need for you to run complex queries in data warehouses or external statistical suites with best in class targeting and personalisation capabilities.

Limitless system integration

At Taguchi, we integrate with leading CRM and e-commerce platforms as well as a range of legacy and bespoke systems.

Find out what makes Taguchi simply powerful by scheduling a free demo.

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