Marketers are constantly on the lookout for ways to better understand their customers and prospects, and ultimately deliver a highly engaging experience.

With Taguchi, you can move beyond basic engagement statistics and look at subscriber behaviour right through to conversion. Track a campaign’s true ROI for online and in-store sales. And measure and tailor communications based on the best performing categories of content within your all of your communications.

Taguchi provides a series of standard reporting options plus a series of custom reports based on a client’s requirements.

All data that is captured or stored can be reported on or supplied back in formats for use in third party tools such as Tableau or Power BI.